Mobiles Asus ZenFone 3 Available with a Price Cut of Rs. 12,999 in India By Damini Sengupta Posted on September 25, 2017 Share on Facebook Share on Twitter Share on Google+ Share on Reddit Share on Pinterest Share on Linkedin Share on Tumblr If the latest report is to be taken into consideration, then one might find it interesting to note that ASUS has slashed the price of ZenFone 3 Max (ZC553KL). The smartphone was initially launched at Rs. 17,999 and was made available in India in the month of December. Now the price has been slashed (yet again) by Rs. 2,000, thereby making a massive difference in its price tag of Rs. 12,999 in India. (Earlier we have received price cut bringing down the price of the smartphone to Rs. 14,999). ASUS ZenFone 3 Max (ZC553KL) Price Cut in India According to the reports, the ZenFone 3 Max (ZC553KL) will be available through the popular e-commerce websites like Flipkart, Snapdeal, Amazon and more including the company’s own exclusive store around the country. To recall, the smartphone features a 5.5-inch full-HD display with a screen resolution of 1080×1920 pixels. Under the hood, the device is housed by a 1.4GHz octa-core Qualcomm Snapdragon 430 SoC and is paired with 3GB of LPDDR3 RAM. As per memory, the device comes with 32GB of inbuilt storage which is further expandable up to 128 GB. On the optics front, ASUS ZenFone 3 Max (ZC553KL) sports a 16-megapixel rear camera with an aperture of f/2.0 alongside a dual-LED flash. On the front, the smartphone is packed with a selfie snapper of an 8-megapixel with f/2.2 aperture and an 84-degree wide-angle lens. The smartphone also includes sensors like ambient light sensor, accelerometer, magnetometer, gyroscope as well as the proximity sensor. Besides all these, the ASUS ZenFone 3 Max (ZC553KL) offers Hybrid Dual SIM, WiFi (802.11 b/g/n), 4G with VoLTE, WiFi Direct, Bluetooth 4.1, WiFi hotspot, USB OTG support, dual Microphone with noise cancellation and more. ASUS’s entry in the smartphone industry has created some havoc as it can afford to launch phones with quality features at not-too-high price points. When it comes to launching variants after variants, ASUS has proved to be one of the most engaging brands in the recent time. As of now, the tech world is enjoying the price cut of ASUS ZenFone 3 Max (ZC553KL). We wait here to gather more info on the brand with its forthcoming smartphones in the coming days.